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What are Mini Apps & Why Marketers Should Care

With apps continuing to grow as a vital staple of everyday life, marketers continue to ask, “Do I need to have an app for my business?” Luckily, unless your small business’ product is an app — or you have a skilled staff of developers, you...

How to Use Facebook Groups to Keep Customers: 5 Ways

Looking for a way to increase customer retention? Are your customers using Facebook? In this article, you’ll discover how to strategically use a Facebook group to nurture customer relationships. Why Repeat Customers Are the Most Valuable Customers Attracting new...

How to Manage Instagram From Your Computer

Finding it hard to manage Instagram from your mobile device? Have you considered moving your workflow to the desktop version of Instagram? In this article, you’ll discover how to navigate and use the desktop version of Instagram for your marketing activities. To learn...